Privacy Policy
Last updated: 20th June 2026
1. Who We Are
Guadit ("Guadit", "we", "us", "our") is the trading name of Ekpedeme Robert, a sole trader based at Swansea, Wales. We are the data controller responsible for your personal data in connection with this website and our services.
Data protection contact:
ICO registration reference:
2. What Personal Data We Collect
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Identity and contact data: name, business name, job title, email address, phone number, postal address.
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Engagement data: details of your enquiry, service requirements, quotes, contracts, and correspondence with us.
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Financial data: billing details and invoice/payment records. We do not store full payment card details payments are processed securely by PayPal.
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Technical and usage data: IP address, browser and device type, pages visited, and referral source, collected via cookies and similar technologies (see our Cookies Policy).
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Marketing preferences: whether you have opted in or out of receiving marketing communications from us.
3. How We Collect Your Data
We collect data directly from you (via our website forms, email, phone, or meetings), automatically through your use of our website (cookies and analytics), and occasionally from third parties (e.g. referrals, or publicly available business/professional information).
4. How We Use Your Data and Our Lawful Basis
PurposeLawful basis
| Purpose | Lawful basis |
| Providing quotes and delivering contracted services | Performance of a contract |
|Managing invoicing and payment | Performance of a contract / legal obligation |
| Responding to your enquiries | Legitimate interests |
| Sending service-related updates | Performance of a contract / legitimate interests |
| Sending marketing communications | Consent, or the "soft opt-in" legitimate interest for existing clients (see section 5)|
| Improving our website through analytics | Consent (via our cookie banner) |
| Complying with tax, accounting, and legal obligations | Legal obligation |
5. Marketing and PECR
We will only send you marketing emails or texts if you have given your consent, or if you are an existing client who has previously purchased similar services from us (the "soft opt-in" permitted under the Privacy and Electronic Communications Regulations 2003). You can unsubscribe at any time using the link in any marketing email, or by contacting info@guadit.com
6. Who We Share Your Data With
We may share your data with trusted third parties who help us run our business, including:
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website hosting provider: Wix
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email/CRM tools: Google Workspace, Namecheap.
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accounting software: QuickBooks
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payment processor: PayPal
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analytics provider: Google Analytics
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any subcontractors engaged to help deliver your project, bound by confidentiality obligations.
We do not sell your personal data to anyone.
7. International Transfers
Where any of the providers above store or process data outside the UK (for example, in the United States), we ensure appropriate safeguards are in place, such as the UK International Data Transfer Agreement (IDTA), an EU Standard Contractual Clauses addendum, or reliance on an applicable adequacy decision.
8. How Long We Keep Your Data
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Client and contract records: for the duration of our engagement, plus six years afterwards, to meet our tax and accounting obligations under UK law.
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Enquiry data from prospects who do not become clients: deleted after 12 months of inactivity.
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Marketing consents: retained until you withdraw consent or unsubscribe.
9. Your Rights
Under UK GDPR, you have the right to:
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request access to your personal data;
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request correction of inaccurate data;
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request erasure of your data;
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request restriction of processing;
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request data portability;
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object to processing, including for direct marketing;
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withdraw consent at any time, where consent is our lawful basis; and
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lodge a complaint with the Information Commissioner's Office (ico.org.uk, telephone 0303 123 1113).
To exercise any of these rights, contact us at info@guadit.com . We will respond within 5 business days.
10. How We Protect Your Data
We use appropriate technical and organizational measures to protect your data, including password protection, restricted access, secure storage, and keeping our software up to date.
11. Children
Our services are intended for businesses and adults. We do not knowingly collect personal data from children.
12. Cookies
Our website uses cookies. Please see our separate Cookies Policy for full details.
13. Changes to This Policy
We may update this Privacy Policy from time to time. The current version will always be available on our website, dated above.
14. Contact Us
Guadit
Swansea, Wales
Email: info@guadit.com
Phone: +447926893518
